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Ben Stiller has a new target to satirize: charity. Mr. Stiller, the actor known for spoofs like Zoolander and Tropic Thunder, offers a comedic take on his buddy Lance Armstrong’s Livestrong campaign on a new Web site designed to raise money for Save the Children. In a video message to Mr. Armstrong that appears on the site, the actor lays out his “original” fund-raising idea: “Stillerstrong” headbands. Buy one, and the net proceeds go to help a school in Haiti that Mr. Stiller visited on a recent trip. “I was thinking I could get some celebrities to wear them, like you, maybe you could wear one in your next bike race,” he says. “Let me know what you think. Tweet at me, bro. Let me know if we can do some good.” So far, the campaign has raised $100,000, according to Trevor Neilson, who advises Mr. Stiller on his giving. The Web site points people to ways to give online, via text message, or, of course, by buying a Stillerstrong headband. Mr. Stiller was introduced to Save the Children by Bulgari, the jewelry company, which supports the aid group. He visited[...] |




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